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Welcome to the Blog: Resources for Your Business


A Confusing Website Doesn’t Pay The Bills… Clients Do!
I was on a call recently with a therapist who'd just invested in a professionally designed website. It looked beautiful. Clean, modern, perfectly on-brand. But she said something that hit me: "I love how it looks, but I'm not sure it's actually helping me get clients." We looked at her site together, and within 30 seconds, I saw the problem. Her homepage had all the right sections... but they were in the wrong order. She was asking visitors to book a call before they felt und
Rayla Elkey
1 day ago4 min read


Website Not Converting Clients: How to Fix the 5 Silent Conversion Killers
You've been getting visitors to your website. Maybe through social media, word of mouth, or a recent collaboration. But the inquiries? They're not coming. Or worse, you're getting inquiries from people who clearly aren't the right fit. Here's what I want you to know: This isn't a traffic problem. It's a conversion problem. And the good news? When your website is not converting clients becomes a pattern, the fixes are often easier than you think. The Silent Conversion Killers
Rayla Elkey
Nov 43 min read


Website Messaging vs Design: Why Your Words Matter More Than Your Visuals
There's a moment that happens in almost every consult call I have with wellness professionals, coaches & service providers that goes like...
Kimberly Sheller Keevan
Oct 283 min read
