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Welcome to the Blog: Resources for Your Business


A Confusing Website Doesn’t Pay The Bills… Clients Do!
I was on a call recently with a therapist who'd just invested in a professionally designed website.
It looked beautiful. Clean, modern, perfectly on-brand.
But she said something that hit me: "I love how it looks, but I'm not sure it's actually helping me get clients."
We looked at her site together, and within 30 seconds, I saw the problem. Her homepage had all the right sections... but they were in the wrong order.
Kimberly Sheller Keevan
Nov 11, 20254 min read


Website Not Converting Clients: How to Fix the 5 Silent Conversion Killers
You've been getting visitors to your website. Maybe through social media, word of mouth, or a recent collaboration.
But the inquiries? They're not coming.
Or worse, you're getting inquiries from people who clearly aren't the right fit.
Here's what I want you to know: This isn't a traffic problem. It's a conversion problem.
Kimberly Sheller Keevan
Nov 4, 20253 min read


Website Messaging vs Design: Why Your Words Matter More Than Your Visuals
You've been getting visitors to your website. Maybe through social media, word of mouth, or a recent collaboration.
But the inquiries? They're not coming.
Or worse, you're getting inquiries from people who clearly aren't the right fit.
Here's what I want you to know: This isn't a traffic problem. It's a conversion problem.
Kimberly Sheller Keevan
Oct 28, 20253 min read
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